Advertise
Reach fans right when they decide what to watch
Every visitor arrives with one question: "Where can I watch this game?" That's the moment they pick a streaming service, a TV package, an antenna, or a place to watch.
Your ZIP. Your team. Your channel. Fans tell us where they are, who they follow and what's on tonight, so placements reach real game-day intent, not vanity impressions.
Get in touch Media kitInventory at launch
Launch-stage inventory, counted from the site and refreshed with every update.
Built for cord-cutters comparing streaming services, fans following a team outside their home market, people looking for local and regional broadcasts, and wrestling fans tracking weekly TV and premium live events. Pages are built for phones on game day.
Launch partners get launch-stage pricing. We publish audience figures only once a full month of first-party analytics backs them.
Three ways to partner
Starter: Team or local partner
A labeled spot on one team's schedule page or one TV market's Find my game results, below the channel answer.
Section: Sport hub or Live Now
Presenting sponsor of one sport hub (NFL, college football, wrestling…) or the Live Now scores page. One sponsor per section.
Site-wide
A labeled card on the home page and every game page, below the time and channel answer, plus category exclusivity.
Slot map
Every placement on the site, where it appears, and its format. None are shown to visitors until a sponsor is booked.
| Slot | Pages | Position | Format |
|---|---|---|---|
Live Now presenting sponsorlive | Live Now page | Under the page title, above live games | One labeled text line + link |
Team page partnerteam | Every team page | Below the schedule, above the plan promo | Labeled card: name, one line, link |
Local market partnerlocal | Find my game panel, My watch plan, game pages | Top of the panel; under the lookup links; in the Already pay for TV? section | Labeled text line + link, one TV market |
Wrestling sectionwrestling | Wrestling hub | Above Weekly TV | Labeled card |
Sport hub sponsorhub | Every sport hub (NFL, CFB, NBA...) | After the second day of games | Labeled card |
Site-wide sponsorshipsitewide | Home page and every game page | Home: after today's games. Game: below where-to-watch details | Labeled card |
Where each kind of advertiser fits
| Advertiser type | Best placements |
|---|---|
| Streaming and live-TV services | the cheapest-way-to-watch tool, game-page streaming options (labeled when paid) |
| Cable, satellite and home internet | Local market partner, the cheapest-way-to-watch tool |
| Antennas and TV hardware | Local channel results, free over-the-air notes on broadcast games |
| Ticketing | Team page partner, wrestling section (events) |
| Sports bars, restaurants and food delivery | Live Now presenting sponsor, local market partner |
| Beverages | Live Now presenting sponsor (alcohol brands only where the audience is 21+) |
| Apparel, fan gear and equipment | Team page partner, sport hubs |
| Fantasy platforms and sports media | Team page partner, sport hubs |
| Auto and insurance | Site-wide sponsorship, big-event pages |
| Local businesses | Local market partner |
| Leagues, teams and promotions | Sport hubs, wrestling section, the cheapest-way-to-watch tool |
Sportsbook and betting-related advertising isn't available. We'll only consider it after a legal review and only in states where it's allowed.
Brand safety
- Listings come from published schedule and broadcast data and link to their sources. Recaps are original and link to their source.
- No piracy, illegal streams or blackout workarounds. We don't accept VPN ads.
- No team, league or promotion logos used as imagery, and no copied photos.
- Ads are always labeled "Sponsored" or "Presented by", sit below the answer (time and channel), and never cover it. Payment never changes which channels we list.
- No ad trackers or behavioral targeting. Placements are contextual: by sport, team, market or section.
- Odds are shown for information only. CHANLR Sports Guide does not accept wagers.
Contact us
Pricing is set per campaign. Tell us your brand, dates and the packages you're interested in, and we'll send a proposal.